About DRKNYT / Built in Detroit
Research. Strategy. Design. Technology.
DRKNYT is an independent practice built in Detroit. We help founders, operators and organizations investigate difficult questions, choose a direction and make the work concrete.
Our work includes research, strategy, brand systems, technology and evidence and advocacy support. A commission can be a clear record, a decision brief, a practical plan, an identity or a working system.
One connected practice
From evidence to direction to useful work.
- 01
Understand the problem and the people.
We examine the situation, the people affected and the evidence already available. The goal is a useful brief grounded in the real work.
- 02
Choose a direction.
We compare approaches, explain the tradeoffs and recommend a practical next step. A useful strategy can be the complete commission.
- 03
Deliver the work and the next step.
We make the agreed result inspectable: research, a plan, a brand kit or a working system. The scope defines the checks, documentation and handoff.
The founder
Founded by Andrew Buck.
Andrew brings together the research, strategy, design and technology behind DRKNYT. The practice combines commissioned work with products and experiments of its own.
Read Andrew’s background and approach ↗How the company and its products fit together
DRKNYT is the practice behind the work. Its products are distinct experiences, with their own audiences, access and stages of development. A public homepage, a pilot and a working concept are different states; the work directory names the stage of each project.
See products and their current stages See the company and division identitiesChoose a next step